How to choose a good domain name for your business
People remember a short, clear domain name more easily. This is how to choose one that fits and lasts.
Your domain name is the address of your website. It is on your business card, in your email and on your van. People type it in or tell it to each other. So it pays to think about it for a moment.
Short and easy to say
The shorter your domain name, the easier it is to remember. A good test: say it out loud to someone on the phone. Do you have to spell it or explain it? Then it is probably too long or too complicated.
- Use the name of your business if you can.
- Leave out hyphens and numbers, people forget them quickly.
- Avoid words that people spell in different ways.
.nl, .com or something else
Do you mainly work in the Netherlands? Then .nl is the obvious choice. People there trust it and type it without thinking. If you also work abroad, .com can be useful. Many businesses take both, so nobody else can register the other one.
Think ahead
Choose a name that fits what you will do in a few years, not only what you do today. A photographer who only does weddings now is better off with their own name than with "weddingphotos". Then you do not have to move when your work changes.
Your domain name and your email
With your own domain name you also get your own email address, such as info@yourbusiness.com. That looks more trustworthy than a free address. Customers see straight away who the email is from.
A domain name in Qsite
In Qsite you start on a temporary address. That way you can work on your site calmly. When it is ready, you connect your own domain name. Do you already have a domain name somewhere else? You can usually bring it with you.
Want to see what your own site could look like? Try Qsite for free and start today on a temporary address.